Holly Mensch, Smart Sweets Holly’s career has essentially touched every home in America. Holly never imagined when she started her career that she would end up having worked on 30 food categories, across a diverse set of companies like blue-chip Fortune 500s (Kraft, Johnson & Johnson, Pepperidge Farm), challenger companies with challenger brands (Kettle Brand Kettle Chips, Dr. Pepper, Snapple, and Snyder’s Lance), startups, and food co-manufacturing. She began her career in market research then moved into marketing and ultimately fell in love with innovation, managing all functions related to what she terms “food design”. These include marketing innovation, consumer insights, product development, regulatory, packaging engineering, and sensory science. Her latest work is incredibly exciting enabling her to bring her years of diverse experience and leadership to start-ups like Simple Mills and Smart Sweets that are transforming how we eat and helping them scale up their organizations, processes, and product portfolios.
Speaker: Drew Hull (he/him) Head of Regulatory Affairs and Product Innovation, True Terpenes
Bio: Drew Hull is the Chair of True Terpenes’ sensory program and a big-time cannabis products nerd. From Chromatography to novel gas extraction, Drew has had the privilege of working with amazing chemists and engineers on a number of projects. Each process is different, yet all the goals align with creating amazing cannabis memories for consumers. Now as the Head of Regulatory Affairs and Product Innovation for True Terpenes Drew spends his days running panels of taste testers, designing aroma sensory tools, and mapping the dramatic landscape of cannabis products